Saturday, April 7, 2012

Microsoft?s SemanticMap: After Project Glass, Another Take On How To Make The World More User-Specific

SemanticMap_04Augmented reality seems to be all the rage this week: Microsoft earlier today got in touch to give us the heads up on some technology it's been working on -- its designs for how to make a user's experience of a location specific only to that user -- one day after Google revealed more details about its own take on that idea in the form of Project Glass. Called SemanticMap, the idea is technology that lets physical signage change based on a specific user, that user's location and what that person is looking for. Unlike Google's glasses, Microsoft's technology doesn't require the user to have any special headgear or other equipment; and it makes use of three key bits of technology that Microsoft is working on and will very likely become more and more ubiquitous in the years ahead: face analysis, gesture recognition and proximity detection. Microsoft has already been using some of this to good effect in the Kinect.

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